A cohort of people, play and poise. From table tops to toilet signs, our identity shaped and was shaped by the space it now exists in. Playing to our strengths as individual designers, we celebrated our own interests through the identity, and worked in a way that is complementary as a unit. We observed how graphic design behaves in live spaces, and the journey it takes from initial_IDEA, to final_FINAL.
As a group, we explored a variety of mediums such as digital and printed work. In doing so, we effectively promoted the show and the personality of our year group through a series of digital instagram posts to engage the viewer with the event, promotional posters and wayfinding around the corridors of our university. We placed a particular emphasis on accessiblity through the typesetting of the captions and working with Calverts to create business cards that are personal yet represenative of our degree show identity.
GROUP PROJECT
Exhibition Identity Design, Social Design, Collaborative Design, Environmental & Experiential Design, Promotional Design.
DESIGNERS
Hajer Merza, Jevanka Nunes-Evertse, Silje Lovdal, Elise Mower, Ruqiong He.